Many have found that planning their own funeral service offers great emotional and financial support for their loved ones.

about purple cross

Since 1948…

Since 1948, Purple Cross has been assisting families across America. The purpose of Purple Cross is to provide funds to pay for all final expenses. In addition, Purple Cross can assist families with a funeral home selection that can provide cost saving selections. Many funeral homes will guarantee costs for both cremation and traditional funeral services. Since 1948, there have been over 500,000 families that have participated with Purple Cross. Purple Cross was created by the Washington State Funeral Director Association.


The cost of your prearrangement may be prepaid in a lump sum payment or paid over a period of years. Purple Cross provides payment plans with insurance protection while making payments. EXAMPLE: A male, age 65, wants to have $5,000.00 available to his family to help pay for his final expenses. He cannot afford to pay a lump sum payment. His option is a payment plan payable for 2 to 10 years. His monthly payment for a 10 year plan is only $39.50 per month for 120 months. If death occurs while he is making payments Purple Cross will pay the $5,000.00 and no further payments will be due. The total out of pocket expense for the 10 year plan is $4,740.00. The value of his plan is $5,000.00 after the first payment of $39.50. In addition to the $5,000.00 death benefit there are tax free increases to the death benefit each year while the insured is living. At the time that death occurs the full $5,000.00 plus all increases are paid to the beneficiary TAX FREE.


To qualify for our insured time payment plan there are only three simple health questions. Our underwriting is very liberal which helps almost everyone qualify for a time payment plan that provides free insurance coverage.


At the time death occurs most families inform the funeral home that they have a Purple Cross Plan. The funeral home when then file a claim on behalf of the family to receive the death benefit. The death benefit is then paid out to the beneficiary within a very short period of time. In most cases it only takes 24 to 36 hours to receive the death benefit. If the family chooses to file a claim they can call our Purple Cross customer service and we will assist them.


Many families are now taking advantage of the many benefits Purple Cross provides when a family member is applying for Medicaid assistance with the Department of Social and Health services. This Medicaid assistance includes providing nursing home or elder care assistance paid for by DSHS. Purple Cross products have been reviewed by the departments of health and social services in most states, as well as the Health Care Financing Administration (SSA) in connection with determining how Purple Cross products affects eligibility for Medicaid/SSI benefits. The general rule concerning life insurance is the cash value in a life insurance policy will be included in calculating whether the total resources of the Medicaid/SSI applicant or recipient are within the required limits.


Once the irrevocable assignment of a Purple Cross plan ownership form is executed, the cash value is $0. As a result the Purple Cross plan with an irrevocable assignment of policy ownership is not usually counted as a resource in determining eligibility for Medicaid/SSI benefits.


Thousands of families every year contact Purple Cross to ask what they can do to protect funds that families have set aside. We assist these families by helping them set aside these funds in a protected irrevocable trust account. When set aside with Purple Cross these funds a exempt from Medicaid and SSI regulations.


No reasonable amount set aside can be denied by DSHS or Medicaid. However, Purple Cross sets a limit of $25,000.00 per individual.


Our Purple Cross staff is lead by David Martin. Mr. Martin has been with Purple Cross for 33 years.

© 2014 Purple Cross

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Whole life insurance and annuities may not be available in all areas.